Will Hollywood Go Gaga Over Pop-Up Marketing?
Forget popcorn buckets. What about exclusive jackets tied to December’s hippest film? Hollywood struck gold by pairing new releases with specialty popcorn buckets. Our Avatar: Fire and Ash Banshee popcorn bucket is now available in theatres! pic.twitter.com/t9QpRTxTti — Cinemark Theatres (@Cinemark) December 2, 2025 At a time when the theatrical experience looks wobbly and streamers […]
